Jorge Mall the director and president of D’Or Institute for Research and Education has a distinguished history of research about how human brain works and its effects on decision making. In 1994 he graduated from a Federal Unit of Rio De Janeiro, a medical school. He also pursued a Neurology residency career from the same institution. Jorge Mall specializes in the neural basis of moral cognition and human behavior. The cognitive neuroscience specialty has led to his prowess in studying how our sense of altruism and morality is affected by the physiology of our brain. The study was conducted in 2006 by the neuroscientist, and his colleague Jordan Craftsman. It was a dramatic example of how the brain can be a compass of morality. The research was based with the evaluation on the participant’s minds, in an incident where asked two options to either donate money for charity or keep the money. The study result showed that being unselfish brought happiness in the human sense.


The results of the research made by the team showed that when the volunteers chose charity other than selfishness, a primitive part of their brain was activated. That portion of the brain is associated with functions that make a response to sex or food(romaleke). According to the findings, the experiment showed that morality and altruism was not a moral faculty based on superiority, but instead associated with parts of our brains that are hardwired to pleasure responses. Jorge Moll according to this experiment, explains that when we provide to others, the pleasure response makes us feel incredible.


The neural and hardwired part of our brain results in the ethical decisions we make, according to the exploration of Jorge Moll’s research in the role of the brain in morality. The concept also defined the ability of numerous species to make ethical choices by making a sacrifice of their interest. An experiment on rats showed that if given food and it sees its neighbor being subjected to an electric shock, the rat will refuse to eat. Other related scientifically studies state that it was evolutionary progress for a human to show empathy by recognizing the internal state of another creature.