Bhanu Choudhrie is a prominent strategic investor who has been able to create a successful business right from scratch. Choudhrie was born and raised in Delhi India and later immigrated to the US in search of quality education. He successfully got admitted to the University of Boston where he pursued a course in International Business as well as marketing. Choudhrie after school being an entrepreneur at heart saw lucrative diverse business opportunities in London UK and as a result in 2000 relocated there. In 2002 Choudhrie started C&C Alpha Group a family-owned private equity firm with investments spread in various sectors and different countries. The firm also serves as a holding investment company for a group of seasoned venture capitalists.

Bhanu Choudhrie at C&C Alpha Group serves in the capacity of executive director, and he is the general overseer of the firm’s investments and growth and expansion strategies. C&C Alpha Group investments cut across multiple industries, and they include hospitality, real estate, healthcare, and aviation, among others. The company boasts of high-end restaurants, commercial and residential properties in the UK, UAE, and Asia. Also, the firm has invested heavily in the aviation sector and owns a state of the art aviation training school in the UAE and the Philippines. The firm also has interests in the utility sector and runs Alpha Utilities which is a subsidiary company of C&C Alpha Group. Alpha Utilities has won significant contracts in the UAE for the supply of desalinated water to the undersupplied regions.

Bhanu Choudhrie firm C&C Alpha Group is an award-winning company in the hospitality sector. The Group subsidiary firm Shanti Hospitality runs several awards winning brands such as the Ananda spa resort located in the Himalayan foothills in Northern India and the Nira Hotels and Resorts. The Nira Hotel brand boasts of The Nira Alpina Resort that is regarded as the top hotel in the Swiss Alps. The Nira Alpina is the only ski-in ski-out hotel in the Swiss Alps, and for three years 2013, 2014, 2017 has been awarded the TripAdvisor Certificate of Excellence. Bhanu Choudhrie, besides being an accomplished businessman, is also a philanthropist and a generous donor of charitable causes in the community. Choudhrie is one of the directors of the Path to Success charitable organizations that seeks to educate and help disabled people.